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What is Google Maps? That is something you should know if you travel a lot or drive a lot. This tool from Google is used by millions of people around the world. Read this blog to understand about this amazing tool. 

What is Google Maps?

Definition of Google Maps:

Google Maps is a free map offered by Google. You can use it through your web browser, or you can use Google Maps app. Although it is also available via the official website, the app version is more popularly used.

You can use this tool to get information about locations, local businesses & more. Apart from the road maps, this tool gives you satellite views & aerial views. In some cities, it provides street views of photographs taken from vehicles.

Using this tool on your mobile phone is more beneficial. It gives turn-by-turn directions, which means it shows when to take a turn, U-turns, or keep driving. And also, it shows if there is traffic on your way & gives alternative routes. 

Google Maps is not just a map. It is helpful for Google maps users to learn about a place before you visit that place. It is not limited to one or two countries. 

Google maps offers directions to almost all the countries in the world. It has the street-view option, images submitted by users, and satellite images. That is why it is more than a map. 

This Google tool was introduced in 2005 & only used on Internet Explorer & Firefox. But with mobile phone usage, they developed it as a mobile app as well. At the moment, it is an essential requirement for Local SEO. 

The latest version has more useful features like offline map access, street view, view of the interior of some important places & many more. 

How does Google Maps work? 

This map is an online street map that gains data from street view cars that take pictures at street level & also GPS signals from the mobile device. 

First, go to Google Maps & enter the address, name of the business, or other related things. The point is indicated by an icon on a typical map, which can be zoomed out or in as needed.

What is Google maps

After locating the desired location, Google Street Map allows you to choose whether to travel by car, foot, or public transportation. 

After downloading the application to your mobile device, you can describe your personal settings by entering addresses such as your residence, office, or other regular locations.

Then you can find those locations easily without entering whole addresses every time. When you enable your phone’s location, you can see your current location.

Feature Improvements with new Update:

The new map update focuses on four important features as follows.

Explore- For those who search for a nearby place to have a meal, hang out with friends or listen to live music, Google maps shows information, reviews & ratings.

Google Maps

Itinerary- For those who travel by vehicle or public transportation, this option shows the optimal route to take. It shows the real-time traffic, duration of travelling & alternative routes. 

Saved- This tab serves as a hub for users to find their saved places, organise gatherings, and share suggestions for places they’ve visited in the past.

Contributions- You may quickly submit local data like street or address details, missing addresses, company reviews, and images with the new Contributions tab. Each of your contributions is significant since it aids other users in finding new areas and making decisions.

Delete Location History:

Google tracks the whereabouts of Android users who are signed into their Google accounts using a feature called Location History.

If you want to disable this feature, go to settings of your phone, select location & then turn off this feature. Or you can visit the Google account website, select Account History & then disable data collection options. 


In conclusion, Google Maps is a web-based tool that offers access to all the related information about locations. Furthermore, it helps businesses to increase their exposure & chances to be found by new customers. This tool is considered an effective way to enhance local SEO for businesses. 

However, the purpose of this blog article is to provide basic knowledge about this well-known tool of Google. 

If you are a business owner, you can get maximum outcomes from this tool. If you need any help regarding this platform or other digital marketing services, our team at DigiFix is more than happy to help you. 

Visit our website for more information: DigiFix.

You may like the following articles as well, 

How to add a business to Google Maps: 2 options

Advantages of Google Maps for Businesses

Benefits of Google My Businesses

Do you want more traffic?

Hi, we are an Australian digital agency doing groundbreaking work to help a business like yours reach its full potential.  My only question is will you qualify for our services?

    Do you want more traffic?

    Hi, we are an Australian digital agency doing groundbreaking work to help a business like yours reach its full potential.  My only question is will you qualify for our services?