by Vishmi Nayanathara | Mar 12, 2025 | Search Engine Optimisation
When people use Google, they have a specific goal in mind—whether it’s to find information, visit a website, or purchase a product. Search intent, or user intent, is the reason behind a search query. For example: Someone searching “how to bake a chocolate cake” wants...
by Vishmi Nayanathara | Mar 11, 2025 | Search Engine Optimisation
What Is Search Intent in SEO? Search Intent (“User Intent”) is the purpose behind a user’s search query on search engines like Google. It refers to what the user wants to achieve when they type in a keyword or phrase. For example, are they looking for information? Do...
by Vishmi Nayanathara | Mar 7, 2025 | Search Engine Optimisation
SEO (Search Engine Optimization) can feel overwhelming for beginners, but mastering the basics will set you up for long-term success. Google’s algorithm uses over 200 ranking factors to determine search results, but you don’t need to know all of them right away....
by Vishmi Nayanathara | Mar 3, 2025 | Search Engine Optimisation
Your competitors are already investing in Local SEO services Melbourne—don’t let them take your customers. Whether you need Google Maps optimization, keyword research, content marketing, or a complete Local SEO campaign, DigiFix is here to help. What is Local SEO?...
by Vishmi Nayanathara | Feb 26, 2025 | Digital Marketing blogs
Your online presence can make or break your business. Whether a small startup or an established brand, having a strong digital marketing strategy is essential for attracting customers, generating leads, and growing revenue. At DigiFix, we are more than just a digital...