Are you looking to grow your business online with targeted, high-performing ad campaigns? Google Ads management services can help you reach the right audience, generate quality leads, and maximise your return on investment. At DigiFix, we offer expert Google Ads management tailored to your business goals—whether you’re a local brand or an established enterprise. In this blog, we’ll explore the key services that make DigiFix a top-rated Google Ads management company in Melbourne and beyond.

Google Ads Management Services

1. Account Setup & Audit – Start Smart with DigiFix

At DigiFix, we believe that successful advertising starts with a solid foundation. That’s why one of the core offerings of our Google Ads management services is Account Setup and Audit – designed to maximise every advertising dollar from the very beginning.

✅ New Account Setup

If you’re launching Google Ads for the first time, we’ll build your account from the ground up. Our expert team sets up and structures your Google Ads account around your unique business goals. Whether you’re looking to generate leads, drive online sales, or build brand awareness, we consider those business goals.

From keyword research and ad group structuring to targeting settings and conversion tracking, we ensure your account is ready to perform from day one.

✅ Existing Account Audit

Are you already running Google Ads but not getting the results you expect? Our team will conduct a comprehensive audit to identify:

• Wasted ad spend
• Poor keyword targeting
• Missed bidding opportunities
• Ineffective ad copy
• Conversion tracking issues

We’ll uncover the gaps that are holding your campaigns back and create a tailored action plan to boost your ROI.

2. Campaign Strategy & Planning

At DigiFix, successful advertising isn’t about guesswork—it’s about strategy. That’s why our Google Ads management services include comprehensive campaign strategy and planning to ensure every dollar you spend is aligned with measurable business outcomes.

✅ Goal Setting

Before launching a single ad, we take the time to understand your business, audience, and goals. Whether you’re aiming for more leads, increased online sales, higher website traffic, or app downloads—we’ll define clear KPIs and build your campaigns to achieve them.

No two businesses are the same. That’s why our strategic planning is fully customised to your objectives.

✅ Campaign Type Selection

As a trusted Google Ads management company, DigiFix will recommend and implement the most effective campaign types for your business, including:

• Search Ads – Get in front of users searching for your product or service.
• Display Ads – Boost brand awareness with engaging visual ads across the web.
• Shopping Ads – Showcase your products directly in Google search with rich visuals and pricing.
• Video Ads (YouTube) – Capture attention and drive action through targeted video campaigns.
• Performance Max – Unlock cross-channel reach and use Google’s AI to maximise results.
• App Campaigns – Promote your mobile app across Google Search, Play, YouTube, and more.

Our team evaluates your goals and market to select the ideal mix of campaign types that deliver the highest return on ad spend.

✅ Competitor & Keyword Research

We dig deep into your industry to uncover what your competitors are doing—and how to outperform them. Our in-depth keyword research identifies high-intent search terms your potential customers are using, helping us craft campaigns that connect with them at the perfect moment.

We also uncover competitive gaps you can exploit, ensuring your ads appear where others don’t.

3. Ad Creation & Copywriting – Stand Out, Get Clicked, Convert

In the competitive world of Google Ads, what you say—and how you say it—can make or break your campaign. That’s why DigiFix places a strong focus on ad creation and copywriting as part of our expert Google Ads management services.

✅ High-Converting Ad Copy

Our experienced copywriters craft ad copy that captures attention and drives clicks. Every headline, description, and call-to-action is tailored to your target audience and campaign goals, whether lead generation, product sales, or brand awareness.

✅ A/B Testing for Performance

Success in Google Ads doesn’t come from a one-size-fits-all approach. We create multiple ad variations and run structured A/B tests to discover which headlines, descriptions, and creatives generate the highest engagement and conversions.

This data-driven approach ensures your budget is always invested in what works best.

✅ Visual Ad Design

For Display, YouTube, or Performance Max campaigns, we design eye-catching banners and video creatives that align with your brand identity and messaging. Our team ensures every visual element is optimised for responsiveness across devices, platforms, and networks.

As a leading Google Ads management company, we assure your ads don’t just look good—they perform.

4. Landing Page Recommendations – From Click to Conversion

Clicks are only half the story. If your landing page doesn’t deliver, you lose valuable leads and sales. That’s why our Google Ads management strategy includes landing page reviews and conversion-focused recommendations.

✅ Alignment with Ad Messaging

We evaluate your landing pages to ensure they seamlessly align with the ads we run. Consistent messaging boosts trust, lowers bounce rates, and improves Quality Score—all of which lead to better ad rankings and lower costs.

✅ Conversion Optimisation (CRO)

Our team provides clear, actionable recommendations to improve your page layout, load speed, content relevance, mobile responsiveness, and call-to-action placement. Whether it’s simplifying a form, improving visual hierarchy, or reducing clutter—we help you turn more visitors into customers.

We don’t just drive traffic. We help you convert it.

5. Conversion Tracking Setup

At DigiFix, we don’t guess—we track. As part of our expert Google Ads management services, we ensure to track every conversion properly, so you can measure true ROI.

✅ Precision Tracking Setup

Using tools like Google Tag Manager and Google Analytics 4 (GA4), we set up accurate tracking for every valuable action:

• Form submissions
• Phone calls
• Online purchases
• Custom goals (such as downloads or sign-ups)

We also implement eCommerce and call tracking if needed, giving you visibility into your advertising performance. You will get the clarity to make informed, profitable decisions.

6. Bid Management & Budget Optimisation

Every dollar matters. That’s why our Google Ads management includes expert bid strategy and budget optimisation tailored to your goals.

✅ Smarter Bidding Strategies

We select and manage the most effective bidding approach for your business:

• Manual CPC
• Maximise Conversions
• Target CPA/ROAS
• Enhanced CPC

✅ Daily/Weekly Optimisation

We actively adjust bids and monitor performance to reduce cost-per-click (CPC) and boost conversions. Budget allocation is continuously refined across networks (Search, Display, YouTube, etc.) for the best possible ROI.

Let DigiFix handle the complexity while you focus on growth.

7. Ongoing Optimisation & A/B Testing

Great campaigns are never “set and forget.” Our proactive Google Ads management ensures that your ads are evolving.

✅ Continuous Testing

We test multiple versions of:

• Ad copy and creatives
• Headlines and CTAs
• Visual assets

✅ Tactical Optimisation

We fine-tune:

• Keywords
• Audience segments
• Devices, times, and locations
• Negative keywords to filter out irrelevant traffic

With DigiFix, your campaigns stay agile, relevant, and conversion-focused.

8. Audience Targeting & Remarketing

Relevance is everything in advertising. As a performance-focused Google Ads management company, DigiFix uses precise audience strategies to improve targeting and remarketing.

✅ Smart Audience Segmentation

We build high-performing audiences based on,

• Search intent
• Behaviour
• Interests
• Website interactions

✅ Remarketing & Re-engagement

We re-target users who’ve previously interacted with your brand through display, search, and video ads—keeping your business top of mind.

9. Detailed Reporting & Insights – Full Transparency, Real-Time Clarity

We believe that transparency builds trust. That is why our Google Ads management services include clear, insightful reporting.

✅ Regular Reporting

Choose from monthly or bi-weekly reports tracking:

• Impressions
• Clicks
• CPC
• CTR
• ROAS
• Conversion rates

✅ Actionable Insights

We don’t just deliver numbers—we explain what they mean and recommend what to do next.

With DigiFix, you are always in the loop and improving.

10. Consulting & Strategy Adjustments

Markets shift, and so do your business goals. As your Google Ads management company, DigiFix offers hands-on consulting and strategic updates to keep your campaigns aligned.

✅ Strategic Reviews

We hold regular meetings to:

• Evaluate performance
• Discuss opportunities
• Update targeting or creatives

We scale what works and cut what doesn’t—simple, effective, and always forward-looking.

11. Compliance & Policy Monitoring – Stay Safe, Stay Visible

Ad disapprovals or account suspensions can derail your campaigns. DigiFix protects your business by ensuring all ads comply with Google Ads policies.

✅ Compliance Checks

We review all campaigns for policy violations before launch.

✅ Quick Issue Resolution

If issues arise, we manage appeals and work directly with Google to restore your campaigns as quickly as possible.

With DigiFix handling your Google Ads management, you get peace of mind and uninterrupted visibility.

Supercharge Your Business with DigiFix’s Google Ads Management Services

Are you struggling to make your Google Ads budget work harder for you? It’s time to leave guesswork behind and start seeing real results with DigiFix—your trusted, data-driven Google Ads management company in Australia.

At DigiFix, we don’t just manage ads—we build high-converting campaigns with best Google Ads strategies, tailored to your business goals. Whether you want more leads, more sales, or better brand visibility, our expert team crafts strategies that put your brand in front of the right audience at the right time.

What Makes DigiFix Different?

Our approach is transparent, performance-focused, and ROI-driven. We combine deep industry expertise with the latest Google Adwords tools to:

• Create high quality, powerful, search-optimised campaigns
• Maximise your conversions and minimise wasted spend
• Track every click, call, and sale with precision

From campaign setup and keyword research to A/B testing, bid management, audience targeting, and detailed reporting—we handle everything so you can focus on what matters most: growing your business.

Ready to dominate search results and grow your online presence?

Whether just starting or scaling up, DigiFix is the Google Ads management agency that delivers measurable success. Our team is committed to your growth because your success is our success.

Book your FREE consultation today, and let’s turn your ad spend into serious ROI.

Frequently Asked Questions (FAQ)

1. What does a Google Ads management company do?

A Google Ads management company like DigiFix handles all aspects of your Google Ads campaigns—from strategy and setup to ongoing optimisation and reporting. We ensure your ads target the right audience, use the right keywords, and achieve the best return on investment (ROI). Our services include conversion tracking, A/B testing, budget optimisation, and regular performance updates.

2. Why should I hire DigiFix instead of managing Google Ads myself?

Running Google Ads successfully requires time, technical expertise, and continuous monitoring. DigiFix offers a team of certified professionals with the tools and knowledge to create data-driven campaigns that maximise your results. We help eliminate wasted spend, increase conversions, and give you a competitive edge—so you can focus on running your business while we drive your growth.

3. How do you track the success of a Google Ads campaign?

We set up detailed conversion tracking using Google Tag Manager and GA4. Whether form submissions, calls, purchases, or app installs, we track every valuable action. You will also receive monthly or bi-weekly reports with key performance metrics like impressions, clicks, CPC, CTR, conversion rate, and ROAS, along with expert insights and recommendations.

4. Will I have control over my Google Ads account?

Yes, you’ll always have full ownership and access to your Google Ads account. Transparency is a core value at DigiFix. We work in collaboration with you, ensuring you’re informed and confident about how your budget is being used and the results being delivered.

5. What types of Google Ads campaigns do you manage?

We manage a wide range of campaign types based on your business needs, including:

• Search Ads
• Display Ads
• Shopping Ads
• Video Ads (YouTube)
• Performance Max
• App Campaigns
• Each campaign type is chosen strategically to align with your business goals and audience.

6. How much do Google Ads management services cost?

Our pricing varies depending on the size and complexity of your campaigns. We offer flexible packages for startups, small businesses, and enterprises. During your free consultation, we will provide a customised quote based on your goals, budget, and scope of work.

7. How long does it take to see results?

Google Ads can begin driving traffic within days, but meaningful results typically become clearer within the first 4–6 weeks. It allows time for data collection, testing, and optimisation. DigiFix works continuously to improve your performance and ROI from day one.

8. Can DigiFix help with Google Ads for eCommerce businesses?

Absolutely. We specialise in Google Shopping and Performance Max campaigns that are ideal for eCommerce. From product feed optimisation to conversion tracking and retargeting, we ensure to position your store to attract and convert high-intent shoppers.

9. What makes DigiFix the best Google Ads management company in Melbourne?

Our focused, data-driven approach, combined with hands-on campaign management and transparent reporting, sets us apart from other agencies. We don’t just run ads—we craft tailored strategies that deliver measurable growth. Many businesses across Australia trust DigiFix for results that speak for themselves.

10. How can I get started with DigiFix?

You can book a free consultation with one of our Google Ads specialists. We will discuss your goals, audit your current setup (if applicable), and create a tailored strategy to help your business grow through high-performance Google Ads campaigns.